← All work

Automotive / McDonough, GA

Clear choices for protecting a new car.

A detailing studio that treats paint protection as a considered purchase. We designed a site that earns trust through a clear offer, real process, and an easy path to a quote.

Client
Divergent Elite Detailing
Industry
Auto detailing and protection
Engagement
Website and local SEO
Services
Design, build, local SEO, content
Divergent Elite Detailing website home page
Home pageWebsite design and local SEO

Positioning a premium service.

PPF and ceramic coating are invisible until they are not. The site had to make a high-value, intangible service feel concrete and help a local shop compete on trust rather than price.

We organized the offer into five clear services, wrote plain-language descriptions of what each protects, and made “get an estimate” the obvious next step. Every page reinforces the shop location, hours, and direct contact.

A site that books appointments.

  • Service pages for PPF, ceramic coating, window tint, signature detailing, and enclosed transport
  • Local SEO foundations with location, hours, and consistent business information
  • Mobile-first layouts that keep the quote CTA reachable
  • Contact routes built around the phone and an estimate form

How it came together.

A focused process from service strategy through launch and local search setup.

Strategy

Service mapping, audience, and local keyword structure for the South Atlanta market.

Design

A dark, showroom-inspired visual system that puts the vehicles front and centre.

Build

Fast, accessible pages with clear service paths and quote entry points.

Launch

SEO foundations, local citations, and launch QA across devices.

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